at , Saskatoon , S7H 0W6 Canada
We design genuine leather goods that elevate Indigenous women and girls by providing a connection to share personal stories and Indigenous knowledge, develop dynamic skills, and engage in meaningful work.
I started SheNative out of a dream and ambition. I’m Devon Fiddler, and I am the founder and Chief Changemaker of SheNative. As an Indigenous woman, I myself have lived through the racism and stereotypes that many of our women face. We live in a society where Indigenous women are either objectified, or romanticized. I myself also struggled with some of these realities, such as the commonality of family violence, incarceration, and racism. This led me to grow up in an environment of self-doubt, lack of confidence and hopelessness. I went from almost going down the path of aimlessness and hopelessness, to building an authentic brand where I can bring light, and inspire other women like myself through my company. After going to university and obtaining Bachelor of Arts degree, I landed my first career position as a Business Development Coordinator in 2011. I helped First Nations entrepreneurs, and this is when I became inspired to start a company of my own. Being a fashion designer was a childhood dream, so I decided to create a company where I can create gorgeous genuine goods, and help elevate Indigenous women like myself. In April 2014, I registered SheNative as a company, and one year later, in April 2015, we officially launched the brand. Devon Fiddler, Founder & Chief Changemaker
11627 FB users likes SheNative, set it to 1 position in Likes Rating for Saskatoon, Saskatchewan in Brand category
SheNative is Saskatoon based place and this enity listed in Brand category. S7H 0W6.
We design genuine leather goods that elevate Indigenous women and girls by providing a connection to share personal stories and Indigenous knowledge, develop dynamic skills, and engage in meaningful work.