at 154 Beach Dr NE, Saint Petersburg, 33701 United States
Bernie's and Son Jewelers has been St. Petersburg's most unique jewelry store for over 35 years. Open since 1977 come experience real southern hospitality as you explore our collection of designer, estate, and custom made jewelry. Whether you're a visitor from out of town or a local, make the moment perfect at Bernie's and Son Jewelers.
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it never hurts to educate yourself before you go jewelry buying. If you're buying diamonds take a few moments to go over the four C's (Cut, Clarity, Color, and Carat) of diamonds. If you're looking for colored stones take some time to look at some high value pieces so you have an idea what a stone should look like. Also while looking at pieces ask questions about where the stone came from and what you should be seeing as far as the quality of the stones. Making yourself an educated consumer will make the buying experience much easier and lead to a happier purchase.
So this morning we had a semi-serious discussion about how to go about using some space we have at the store. What would you think about an indoor alter? One of us could be certified as a notary and then allowed to perform weddings here at the store. Would anyone think this is a good idea to have surprise weddings here? Have you set, sized, and saying I do in less than an hour! Or is this too much of a novelty and not a good idea. I want to know your opinions!!
The birthstone of the month is Aquamarine. A member of the beryl family, it is a grown crystal and is similar to the emerald in composition. Usually found in a faint blue/green color it was once believed to provide fortune and good luck to sailors!
If you're unfamiliar with gemstones it never hurts to do a little bit of research into what gives them value and what to look for so you can be an informed buyer. Many gemstones (diamonds included!) have qualities and characteristics that will give even the most inexperienced buyer the indication of a great stone!!
Happy Valentines Day!! Just remember regardless of what you do, a Valentine's Day gift is always less expensive than a "I didn't think you wanted anything for Valentine's Day" gift!!!
Struggling for an idea on what to get her for Valentines Day? Diamond studs are a great piece that go with everything! All of our studs are matched and set in house by us. We have a variety of sizes and shapes including some stunning heart shaped diamond studs!
While we carry a variety of heart shaped jewelry for your Valentine we also have a great selection of Amethyst (birthstone for this month) that would make a great gift! Earrings, rings, and pendents we have that special gift for that special someone.
Did you know that the average American male has four watches? Struggling to find a gift for your guy? Come and see the Fendi Timepieces we carry! We happen to be the exclusive Fendi Timepiece retailer on this coast. Designed in Italy but with an extraordinary Swiss time piece element these watches are incredible!
With only 12 days until Valentine's Day we wanted to remind everyone that sometimes the smallest gesture can make the biggest impact. Something like a creative birthstone pendent or maybe a set of earrings she can wear all the time. We carry a variety of pieces in just about everyone's budget! Stop on by and see what we can do for you.
We carry a variety of hand selected estate pieces or as we like to call them previously loved. Some from the turn of the century! All pieces have been carefully examined and are in excellent condition! If you've got your heart set on a piece with some history stop on by and see what we have for you!
The wind is blowing and the air is chilly but we are open and ready for you! Don't forget we are the exclusive retailer for a number of designers you won't find anywhere near here! Lines like Elma Gil, Fendi Time pieces, and Frank Reubel!! Come and see our unique inventory!
Did you know that Bernie's and Son Jewelers can re-purpose your old jewelry? Old engagement rings, heirloom jewelry, or just pieces you don't wear anymore. We can take the stones or stone out and add them to a new piece breathing new life into older jewelry!