General Info

Thank you for stopping by our Madison, Wisconsin store! I hope to see you often. I’d like to share our story and give you a better understanding of just why we chose to open Fresh Madison Market. The grocery industry is not new to me or my family. I’ve been in the business since I was a teenager growing up in the Minneapolis area. In my 30-plus year grocery career, I have worked for some outstanding food retailers in Minnesota, Illinois, and Wisconsin. In 2008, however, after years of consideration, I decided that it was time to venture out and fulfill a dream that I’ve been nurturing for many years: I wanted to build a retail food company from the ground up. In doing so, I wanted to create a company unlike many we know today – a company that stays very close to its customers. I hope that you will read more about our mission and the philosophy we have about our business. This will help you better understand why we offer such a unique grocery experience. As you look further at our website, you will also realize that we believe very strongly in listening to our customers and, whenever possible, responding to their needs and requests as expediently as we can. One way to get a flavor of what is happening at our store is to read our frequent blog updates. We plan to use the blog extensively to keep you informed as a customer regarding anything happening at our store. Please take advantage of the comments section and share your thoughts. Down the road, we will also start up a number of forums, but first we would like to get a better feel about the key topics of interest to the majority of our customers. I look forward to hearing from you and meeting you personally when you visit our store - Jeff Maurer